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The Complete Social Media Marketing Course
Introduction
Course Overview Activity Inside (4:11)
Marketing The Fundamentals
Traditional Marketing vs Web Marketing (4:28)
Objectives Target and Segmentation (3:51)
Market Analysis (2:42)
Positioning And Competitive Strategy Activity Inside (3:11)
Introduction to Social Media
Social Media Sites as Opportunities (3:49)
Social Media Site as Threats Activity Inside (3:52)
Choose your Social Media Channels (3:10)
Plan your Social Media Strategy Bonus Templates Inside (3:33)
Facebook
The Basics of Facebook (5:58)
Understand Facebook Edge Rank Activity Inside (4:03)
Master Facebook s Insights Panel (8:14)
Create a Facebook Ad (8:11)
Use Facebook Groups for Lead Generation Activity Inside (3:03)
Twitter
The Basics of Twitter (3:34)
Find potential Customers on Twitter (2:08)
Build your Twitter Audience Activity Inside (4:05)
Optimize your Efforts with Tweetdeck (1:21)
Introduction to Twitter Ads (6:00)
Instagram
20_-_The_Basics_of_Instagram_Activity_Inside_ (2:12)
22_-_Build_your_Instagram_Audience (4:09)
23_-_Monetize_your_Instagram_Activity (2:02)
Find potential Customers on Instagram Activity Inside (3:35)
Niche Social Media Sites
Generate new Leads on Niche Social Media Sites Activity Inside (3:32)
Create a Community
The Basics of Community Management (4:35)
Empower your Audience (2:37)
Engage your Audience (4:51)
Moderate Activity Inside (3:40)
Blogging
The fundamentals of Blogging (4:46)
Create Content with a Purpose (3:58)
Build your E-mail List (4:50)
Monetize your Blogging Activity Activity Inside (5:35)
Measure Evaluate and Optimize your Efforts
Useful tools (2:31)
Create an Analytics Report Activity Plus Bonus Template Inside (1:12)
Case Study and Final Assignment
Case Study The Dark Knight Rises (4:23)
Teach online with
Positioning And Competitive Strategy Activity Inside
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